On Your Mark campaign mashup
Case study On Your Mark campaign
Viral Video On Your Mark
We also developed a crazy interactive Japanese game show, extremely sponsored by Mitsubishi Motors Europe. This interactive game was the 'viral motor' of the On Your Mark campaign.
We created this campaign to promote the Mitsubishi Lancer Sportback and the new Mitsubishi Colt across Europe. The game show has a spectacular online gaming experience with two games to participate in. The Lancer Loop and the Colt Curling!
Viral video for the On Your Mark Japanese Gameshow - Colt Curling
Viral video for the On Your Mark Japanese Gameshow - Lancer Looping
Viral video for the On Your Mark Japanese Gameshow - Lancer Looping goes wrong
The making off the On Your Mark Japanese Gameshow
